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Showing posts from October, 2020

Planning Storyboard For My Croc Commercial

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 First Scene- In this scene I will look at two balls (a soccer ball and a football). I want to play but I have on the wrong shoes. Because I cannot play in flip flops I am upset. Second Scene-  As I stand and look at the balls I can play with in this scene someone enters. They come on to the grass and picks up the football. They begin to play and I just watch them. Third Scene- I notice the shoes the person has on in this scene and I see they have breathable holes in them. They seem to be quite comfortable while they play with the football. I ask them what shoes they are and they say "Crocs".  Fourth Scene- I am upset that I cant play with the shoes I have on. The person sees me looking sad and finds a solution. I said I wish I had a pair and they told me they had one.They spin around and present to me a box of crocs. Fifth Scene- I tell them thank you and they say I am welcome. I put the crocs on and I am so happy. I express that I am glad I can now play with them. I am ...

Planning for my Crocs commercial

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  Props- - Since our commercial is based on a Crocs product the focus prop in my commercial is the Crocs Clog. Other props would be the Crocs shoe boxes, soccer ball, football, and slippers.   Costume- -In my commercial I will have about two different people in the commercial. In my commercial we want to maintain the casual element of crocs with slight athletic hints. Actors in the commercial would be in casual clothing such as: jeans, t-shirts, and slippers. Because I want to add an athletic element into my commercial I will also include headbands, compression tights, gym shorts, and sweat bands. The colors will likely be dark because the colors of the Crocs that will be featured in the video will be very bright and I want to keep the focus on them. Our hair will be pulled back out of our face, in ponytails preferably.  Schedule- 10/23/20-   I will research the elements and conventions of Crocs commercials. 10/25/20-  The location of filming, the costumes,...

Research Blog: Commercial Conventions

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 My commercial will be about Crocs. The main product in my commercial will be Clogs by Crocs. In these commercials you usually see people admiring the product in hopes to buy it. They often times walk into the store after the shoes catching their eyes and leave with the shoes on and the cameras following them.  - They usually wear casual clothing in these commercials. The shoes used are very casual wear so it makes sense for them to have actors dressed in casual clothing complimentary to the crocs. - The shoes worn at first are sneakers but they often change into wearing crocs. When they first show people with shoes on in many commercials they show them with sneakers on but at the end they always are wearing the product instead. -The lighting in the commercials seem to use natural light. The lighting does not look super bright in most commercials for example when filming outside the lighting looks as if it is coming from the sunlight. - The angles used sometimes are low angles...